I attended the 2013 Consumer Electronic Show with a variety of clients and associates from inside Roundarch Isobar and across the Aegis Network. The Goal? To help make sense of the overload of information being shoved in our clients’ faces while working with my counterparts at Jumptank (Aegis’ Innovation Team) to help uncover trends related to the changes in the marketplace and how we can best leverage things for the global clients with whom we work every day.
If you want to know what happened at CES, there are plenty of resources online. However, if you want to understand how CES adds validation to our approach around convergence and our understanding of connected cultures, than perhaps the report we created would be valuable.